Deep Dive Journal
Branding a friendly new face from the world of Marine Biology
Project
Deep Dive Journal is an initiative by Marine Biologist Mafalda De Freitas to make ocean science more accessible. No longer hidden behind academic papers and scientific articles, it wants to educate, contextualise and make learning about the latest scientific discoveries easy and engaging.
I was involved from the initial concepting stage to name, position and brand the entire initiative - handing off a set of comprehensive guidelines and templates for her to hit the ground running.
Finally, I also helped design and develop her bespoke online platform to engage followers with deeper insights and explanations around Marine Biology.
Project
Nexar is a tech start-up that have created an integrated dashcam service and product. Whilst working with the team at Koto, I helped to translate a new visual identity into initial product screens and create a set of digital guidelines to facilitate the transition of the identity into their product and online services.
I also worked on creating a new, bespoke, brand guidelines site that helped introduce the new overall rebrand. The idea was to leverage the power of online and digital, in order to create a more efficient process for collaborators of Nexar, and move away from traditional PDF guidelines.
Project
Deep Dive Journal is an initiative by Marine Biologist Mafalda De Freitas to make ocean science more accessible. No longer hidden behind academic papers and scientific articles, it wants to educate, contextualise and make learning about the latest scientific discoveries easy and engaging.
I was involved from the initial concepting stage to name, position and brand the entire initiative - handing off a set of comprehensive guidelines and templates for her to hit the ground running.
Finally, I also helped design and develop her bespoke online platform to engage followers with deeper insights and explanations around Marine Biology.
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